So the popular opinion is that one way inbound links are gold, especially if they're on theme.
Now here's the thing - i genuinely like a couple of the sites that link to me and see them as a good resource for my readers. BUt if i link back to them will i lose the benefit of the one way inbound link?

I suppose if there has been a significant time lag between the links then it may not be counted as the typical reciprocal.

So what do i do? Think of my readers or the search engines?

But what about mid-paragraph link exchange i found at linkwizard site ?